Utilizing Vision Zero Principles to Engage Diverse Communities:
Charlotte’s Safer Streets Survey Case Study

Communities of color are disproportionately impacted by Charlotte’s High Injury Network. In this session, expert speakers from Civility Localized, a Charlotte-based consulting firm focused on equitable and diverse engagement, will demonstrate how to use equity-based objectives to inform, educate and engage communities of color, and obtain quantitative information and lived experiences related to safe travel habits and needs in your local community.

Learn how we identified key stakeholders and created outreach opportunities that would reduce barriers for participation for our local Department of Transportation to make data-driven decisions for future Vision Zero Planning. Our goal is to increase Vision Zero engagement and collaboration among community members who represent diverse cultures, languages, ages, socioeconomic and abilities in Charlotte. We worked to identify the top behaviors and systems resulting in disproportionate serious injuries and fatalities in Charlotte’s High Injury Network to foster a safety-first culture in the daily travel experiences for all Charlotteans and plan for safer street systems through infrastructure investments in key areas.

Takeaways:

You will leave this session with an understanding of:

• Communicating tough conversations about transportation safety and equity;
• Data-driven decision making about safe travel in large urban cities;
• Reducing traffic fatalities in communities of color